Big Tobacco in the Big Apple
How New York City Became the Heart of the Tobacco Industry
…and Anti Smoking Activism
The New Yorker
Pioneering Critique of Cigarette Advertising by Thomas Whiteside, But Publisher Conde Nast Still Accepts Cigarette Ads in 2018 (2:10)
“Tobaccoland’s Finest Gift”
Lucky Strike advertisement featuring actress Joan Crawford
The New Yorker, front and back covers
December 18, 1937
“Grace Moore in Magnolia gardens…Chesterfield time is pleasure time everywhere They Satisfy”
Advertisement featuring operatic soprano and actress Grace Moore
The New Yorker, front and back covers
July 30, 1938
“SHOUT, Mr. Tracy!”
Lucky Strike advertisement featuring actor Spencer Tracy
The New Yorker, front and back covers
March 26, 1938
“Send for your free copy and see why It’s Chesterfield for a Cooler Milder Better-Tasting smoke”
Advertisement featuring actor Fred Astaire and actress Rita Hayworth
The New Yorker, front and back covers
September 6, 1941
“His Cigarette and Mine It’s Chesterfield”
Advertisement featuring actress Joan Bennett
The New Yorker, front and back covers
March 28, 1942
“In my case it’s Chesterfield”
Advertisement featuring actress Rita Hayworth
The New Yorker, front and back covers
April 25, 1942
“I like Chesterfields – they’re my brand because they’re MILD”
Advertisement featuring actor Alan Ladd
The New Yorker, front and back covers
June 12, 1948
“I’m satisfied because it’s Chesterfield”
Advertisement featuring actress Rosalind Russell
The New Yorker, front and back covers
July 17, 1948
“I always smoke Chesterfield because they’re MILD and they taste good…it’s MY cigarette.”
Advertisement featuring actor Dana Andrews
The New Yorker, front and back covers
January 1, 1949
“A Reporter at Large: A Cloud of Smoke”
Article by Thomas Whiteside
The New Yorker, page 67
November 30, 1963
“Annals of Advertising: Cutting Down”
Article by Thomas Whiteside
The New Yorker, page 42
December 19, 1970
“Annals of Advertising: Cutting Down”
Article by Thomas Whiteside
The New Yorker, page 42
December 19, 1970