Big Tobacco in the Big Apple

How New York City Became the Heart of the Tobacco Industry
…and Anti Smoking Activism

Joe Cherner and Smoke-Free Educational Services


Joe Cherner was a relentless anti-smoking advocate in New York City for over 20 years. Through a combination of sharp-edged legislative lobbying, self-financed advertising campaigns, street protests, school presentations and poster contests, Joe Cherner led the fight for clean indoor air and restrictions on cigarette advertising and promotion. This gallery features over 50 clips of Cherner’s anti-smoking activism.

Joe Cherner (right) with Alan Blum MD, circa 1990.

dr blum and joe cherner

Explore Anti-Smoking Efforts with the Links Below

Or use the navigation bar to visit other sections of the Exhibition

report cover
Cigarettes Peril Health  crop
1989 DOC Newsletter Tony Schwartz  p1
Koch Pushes Smoking Ban
courageous american
schwartz tn
Smoke free Poster contest book
bloomberg and gates
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