In the first two decades of the 20th century, cigarette smoking became one of the great unifying elements of society. Movies were becoming the top entertainment medium, and on the screen people from every walk of life were enjoying cigarettes. Tobacco companies soon enlisted the top movie stars of the day to endorse their cigarette brands. The film industry grew up together with the tobacco industry, aided by their advertising and public relations allies.
One advertisement for Tuxedo cigarettes featured over 50 actors including Charlie Chaplin. Two starlets, Bebe Daniels and Ina Claire, swooned for men who smoked Tuxedo pipe tobacco.
Learn more about smoking and the silver screen in our exhibition Smoking In The Balcony Only: When Movie Stars Sold Cigarettes