of The Center for the Study of Tobacco and Society
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“After a Man’s Heart… when smokers find out the good things Chesterfields give them …nothing else will do.”
This cigarette advertisement ran on the back cover of the New York State Journal of Medicine on May 1st, 1937 and in The Saturday Evening Post.
It was also used on the front cover of the New York State Journal of Medicine special December 1983 issue the world cigarette pandemic Vol. 83, No.13. The model was Maria Font Connolly, who was only sixteen years old when she posed for the illustration by Bradshaw Crandall and 17 when the ad appeared. In order to get work, she made herself several years older in her resume.
The Doctor Kool penguin advises, “TELL HIM TO SWITCH TO KOOLS and he’ll be alright”
This advertisement for Brown and Williamson Tobacco Company’s Kool cigarettes was published in the Saturday Evening Post on October 23, 1937.
The lead sentence reads: “Doctors… lawyers… merchants… chiefs in every walk of life agree that Kools are soothing to your throat.”
Brown & Williamson gave this promotional figurine to physicians at medical conferences in the 1940s.
“Smoke less… or change to Phillip Morris… if smokers are affected by the irritant properties of cigarette smoke.”
Journal of the American Medical Association October 16, 1948
This cigarette advertisement published from October of 1948 in the Journal of the American Medical Association is directed at physicians and notes, ”Many throat specialists suggest Phillip Morris because they are convinced from published studies as well as their own observations that Philip Morris alone, of all the leading cigarettes is by far the least irritating to the most sensitive tissues of the nose and throat.”