California Department of Public Health – Crocodile
CDPH – Crocodile Tears (2000, USA)
CDPH – He’s Back (2000, USA)
CDPH – The Business (2000, USA)
Three smart, award-winning PSAs representing the tobacco industry as a single talking crocodile, voiced by Harry Shearer (of The Simpsons fame). These spots earned controversy from tobacco company Philip Morris, who claimed them as “unduly influencing” voters to turn against the tobacco industry in their suit against California, to which the director responded, “Good for us.” Directed by Bob Kurtz at Kurtz & Friends.