There is a melanoma epidemic among college-aged women being caused by tanning beds. Messages from health authorities are being ignored by these young women, and college newspapers help promote tanning beds by accepting advertisements from tanning salons. The purpose of the Tanning Bedlam Collection is threefold: to document the history and epidemiology of tanning bed use; to educate the public and encourage an alternate perspective of tanning beds; and to identify and prevent the next pandemic before it happens.
The Tanning Bedlam Collection is one of several non-tobacco related collections housed at The Center for the Study of Tobacco and Society. By developing such collections, Dr. Blum and the CSTS team hope to shed light upon other preventable health concerns that pervade modern society. Materials held within this collection include print and newsprint articles about tanning beds and their associated health concerns, tanning salon advertisements in college newspapers and other publications, promotional items, and other related ephemera.